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We discover the on-pointe inspiration behind the ballet brand’s first fragrance.
When asked the question “what do you want to be when you grow up?” practically every little girl I know says ballerina. With swan-like allure, enviable strength, and killer tulle tutus, they will forever be the epitome of poise and sophistication. Now, French ballet brand Repetto invites women of all ages to unleash their inner ballerina with its very first perfume. Known for the iconic, handcrafted footwear it created for the dancers of the Parisian opera and countless other pros, Repetto naturally drew inspiration for its debut fragrance from the regal realm of ballet. The resulting choreography of pear, rose, and vanilla embodies the everlasting charm and refinement of pirouettes, pliés, and more. Here, we get the scoop on the barre-raising scent from three insiders. RENEE TRILIVAS
THE PERFUMER: Olivier Polge
“The fragrance is created with a selection of luxurious raw materials, which ally tradition, know-how, and technicality,” says Perfumer Olivier Polge. “Rose was necessary for me, as it perfectly reflects the very feminine identity of the brand with its pink color. I dressed it up with tender and delicate notes of pear, cherry blossom, and elegant inflexions of orange flower in a graceful powdery dry-down of vanilla and ambery woods.”
THE CEO: Jean-Marc Gaucher
“For a few years now, we’ve been regularly contacted by companies wishing to develop our perfume, which I have always refused,” says Repetto CEO Jean-Marc Gaucher. “Today, our firm has acquired worldwide fame, and when I met the president of our now fragrance-house partner, we came up with the logical continuation of what a luxury brand can offer its consumers. We express ourselves within a unique territory of classical dance, and this speaks to every woman on the planet.”
THE PRIMA BALLERINA & FACE OF THE FRAGRANCE: Dorothée Gilbert
“This perfume transports us to a different world, inducing us to dream, to travel inside of ourselves, and to fly off to other destinations,” says Prima Ballerina Dorothée Gilbert. “It is complex, but gives the impression of simplicity. It’s rather similar to how it is for us in dance: technically complex, but with an impression of ease. Even the bottle is a symbolic representation of a dancer. It has sensual curves, a soft color, and is wrapped with a little satin ribbon like those on ballet shoes.”