The Sephora Glossy: Ashley Olsen and Mary-Kate Olsen on Elizabeth and James Nirvana Perfume Oil

The Sephora Glossy gets the story on the sensorial new way to experience euphoria from the designer duo.



From glow-inducing face elixirs to ultra-hydrating cleansing formats, oils have become a staple in the modern beauty routine. Now, inspired by their own love of luxurious oils, Elizabeth and James designers Ashley Olsen and Mary-Kate Olsen introduce their very first perfume oils in the beloved Nirvana Black and Nirvana White scents. Whether you switch up the scent depending on your mood like Ashley or mix and layer the oils like Mary-Kate, incorporating oil into your fragrance wardrobe just got easier. We caught up with the trendsetting style icons to get the scoop straight from the source. RENEE TRILIVAS

Why did you decide to create perfume oils?
ASHLEY OLSEN: When Mary-Kate and I developed the Elizabeth and James Nirvana fragrances, we wanted to offer options. Expanding the collection with perfume oils builds upon that.
MARY-KATE OLSEN: Ashley and I have always been drawn to the purity of oils.

What do you think makes oils so luxurious?
AO: Perfume oils offer a more intimate fragrance experience. They blend with each person’s chemistry for an entirely unique scent.
MKO: I love how oils seep into the skin and wear with you throughout the day.

What are the differences between the eau de parfums and the oils?
MKO: The oils have a slightly softer scent, but both forms of the fragrance remain true to the raw notes—peony, muguet, and musk for Nirvana White, and violet, sandalwood, and vanilla for Nirvana Black.
AO: The perfume oils, even more so than eau de parfums, really change depending on who is wearing them.

What about the formula?
MKO: We focused on the texture of the oils and how they are absorbed into the skin. We added primrose and safflower oil to achieve the perfect texture while maintaining the purity of the scents.
AO: These oils also help moisturize and condition the skin.

How do you like to wear the oils?
AO: A touch behind the ears and inside your wrists.
MKO: Less is more.


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